"   I must admit that I’m not that familiar with Jay-Z or Rick Ross or hip-hop in general. I mainly listen to hardcore techno, old disco records and old show tunes. But of course I’m pleased to have a happy client and I think it is nice that they talk about my products. I cannot imagine rejecting any positive response. I don’t supply them with my jackets, if that’s what you think. They have to go out and buy them. It is a surprise to me that they would even bother, but I guess as our world is getting more and more commercial maybe it has become interesting to them to look into less obvious, more obscure fashion labels. Before, hip-hop used to be all about big luxury label brands like, you know, Louis Vuitton, Chanel, Gucci.” - Rick Owens   "